KYB has recently launched a new road testing app and updated its website. The company is utilizing technology to achieve three objectives. First, train service professionals on how to determine if shocks should be replaced. Second, provide better information to…
‘Tis the season to spruce up your waiting area with garlands and mistletoe. We’d like to see what you’ve done to create a festive atmosphere! It’s been nearly five years since we received pictures of a shop-made wreath that…
Repair shop websites are built on a variety of successful marketing strategies.
Kukui has launched a new video service that allows shops to showcase their premises, people, and professionalism to prospective customers. The new package provides repair shops with professional videos that will engage new customers, as well as attract new employees…
Marchex researchers say nearly 30% of inbound calls to stores represent missed revenue opportunities.
In this, the final article in a seven-part series sponsored by Chevron, reporter Jacob Stoller looks at how shop owners should view the disruptive technology on the horizon of the automotive industry. The short answer is it’s not all that bad! By Jacob Stoller…
Canadian dealerships are lagging aftermarket facilities in capturing market-share in the automotive repair and service industry, estimated to generate $10 billion annually. According to the latest J.D. Power 2019 Canada Customer Service Index Long-Term Study, independent shops do a better…
The Automotive Industries Association of Canada (AIA) is looking for established aftermarketers to serve as roles models for young people who might be interested in an automotive career. Working with Let’s Talk Science, AIA Canada has put out a call…
If your customers ask you what you think about knee air bags offered in some vehicles, you may want to temper your enthusiasm. The Insurance Institute for Highway Safety (IIHS) points out that the technology that is growing in popularity…
With so much tension in the modern automotive engine, it’s not surprising that technicians sometimes encounter the evidence of an explosive calamity under the hood.
Volvo will be contacting over 507,000 Volvo owners letting them know their vehicles is being recalled due to a risk of engine fire. No injuries nor accidents have been linked to the fault yet, but Volvo said its own investigations…
More than 55 percent of Canadians believe autonomous vehicles have benefits but the vast majority harbour deep-seated fears and confusion about the technology, according to the Canadian Automobile Association. A recent CAA poll shows that 83% of Canadians have only a vague…